︎
The Healthy Cheeto.
These farmers were growing organic edamame in Arkansas, we turned their awesome crop into an awesome brand by creating character-based packaging that warms the heart of any breathing soul.

HEADER PHOTO: COLE WILSON



Agency ma3agency
Strategy and Copywriting Jason Lannert
Creative and Art Direction Marcela Avelar
Character Creation and Design Marcela Avelar
CONTACT All works © Marcela Avelar 2022. Please do not reproduce without the expressed written consent of Marcela Avelar.